One case, not six tasks
The unit of work is the adjustment, the renewal, the claim, not the individual email that happens to be part of it.
A point of view
Automation makes a task faster. Broking isn’t a task.
Most of the AI arriving in insurance right now is built to speed up a single step. That is genuinely useful, and it is not the same thing as removing the work. This is the distinction Alteric Intelligence is built on, and the reason we call it orchestration.
The shape of the work
One adjustment. Four places.
A contractor rings on Friday afternoon to swap a van onto cover. That single instruction does not live anywhere in particular. It arrives on the phone, gets confirmed by email, has to be checked against the policy in your broker system, and ends up on the insurer’s portal.
Nothing about that is a task. It is a case, and it is spread across four places that do not talk to one another.
- 01 · The call Where the instruction actually arrivesSpoken, half-remembered, and usually missing the registration. Nothing about it is written down until somebody writes it down.
- 02 · The email Where the detail turns up laterThe reg, the value, the effective date, often in a forwarded thread, sometimes in a photograph of a logbook.
- 03 · The broker system Where the truth is supposed to liveThe policy, the cover, the prior terms, the record that a compliance review will one day be run against.
- 04 · The insurer portal Where it has to end upRekeyed a third time, in the insurer’s format, on the insurer’s timetable.
Why automating a step stalls
Automate one step and you have moved the bottleneck, not removed it.
Take the most common version of it. A tool drafts the client email, and drafts it well. Your handler still has to find the policy. Still has to write to the insurer with the same details. Still has to log the adjustment, and still has to file it.
You have taken perhaps three minutes out of thirteen, and added a second screen to check. The gain is real. It is also the smallest part of the job.
And the moment volumes spike (the week after renewal season, the Friday before a bank holiday) the queue does not disappear. It simply forms somewhere further down the desk.
A faster step in a broken chain is still a broken chain.
The difference
Orchestration is the layer that holds the case together.
Alteric does not automate a step. It follows the case. It takes the call and the email as one thread, pulls the policy detail already on file, prepares the reply to the client and the reply to the insurer together, and hands the finished thing to a broker to approve.
One case, assembled once, whatever it happened to touch on the way in.
Assembled across channels
A spoken instruction and a written one become the same record, checked against what is already on the policy.
Handed over complete
Your broker receives a finished case with both replies drafted, and decides. Nothing leaves the firm without that decision.
That layer is the whole product. Watch it hold a real case together.
Request a demo
The honest test
The real test is what happens when there is no way in.
Any tool can claim to work with a system that has an open connection. The question worth asking is what it does with the one that hasn’t: the homegrown platform you inherited with an acquisition, the portal with no interface, the insurer who still wants a PDF.
Alteric assembles the case anyway. What changes is the route in, not the result on the desk.
Where a connection exists
Alteric reads from your broker or agency system and writes back to it directly. Nothing leaves your system of record.
Where there is no connection
Alteric works from the channels your team already uses, with permission you grant and control. Nothing to install.
Where the detail arrives as a document
Schedules, statements of fact, certificates and attachments are read in whatever format they turn up in.
Where a system has no way in whatsoever
Alteric still prepares the whole case. Your handler completes it in the system exactly as they do today, with the work already done.
The route changes. What lands on the desk does not.
Why this cannot be built from the outside
You cannot orchestrate a job you have never done.
Automation only has to understand a step. Read this field, write that sentence. Orchestration has to understand the whole case, what a temporary substitution actually is, why the letter of interest has to be with the finance house before Monday, which insurer wants the endorsement in which order, and what a broker will and will not put their name to.
None of that arrives in a requirements document. You know it because you have sat at the desk and done it, on a Friday afternoon, with the client still on the phone.
Alteric is built by insurance industry experts, from the inside out. Every workflow was mapped from live commercial motor files rather than from a product roadmap. We built it because we were the ones typing it twice.
Anyone can build automation. Only deep sector knowledge lets you build orchestration.
What it means for your firm
This is why capacity stops being a hiring problem.
If you speed up one step, you get a slightly faster desk. If you take the whole case off the desk and hand it back finished, you get a different question entirely, not how many handlers do we need to hire, but how much more can the team we already have take on.
And because the case is assembled rather than scattered, the record writes itself as the work happens. When a regulator, an insurer or your own file review asks what took place, the trail is already there.
What Alteric does
One orchestration layer. Six things your firm gets back.
Built for today’s brokerages, MGAs and the in-house teams behind them, to elevate the craft of broking and absorb the complexity around it.
More book. No more headcount.
Servicing capacity stops being a function of how many people you can hire. The team you already have absorbs the volume you are currently turning away, and that growth lands as margin rather than payroll.
The audit trail writes itself.
Every interaction is captured and timestamped as the work happens, not reconstructed afterwards. A broker approves every send. When the regulator, the insurer or your own file review asks, the record is already complete.
Your best people stop doing the worst part of the job.
Nobody came into broking to key the same registration into three systems. Take the retyping away and you keep the handlers you spent two years training, in a market where replacing them is the hardest thing you do.
Live across every office, without a programme.
No migration, no data cleanse, no new logins. Alteric fits around whatever each office already runs, so a group with four different broker systems does not first have to become a group with one.
Every office performing like your best one.
The same turnaround, the same standard of reply, the same quality of record, whether the case lands in the office you started in or the one you acquired last year.
What every office is doing, in one view.
Because every case is assembled rather than scattered, management information stops being a monthly exercise somebody has to compile. Volume by workflow, turnaround from request to reply, service levels by team, and what is still sitting waiting on someone. Live, without asking a branch manager for a number.
Request a demo
Bring one of your own cases and judge the output yourself.
Test it on a case of your own.
Bring a renewal, a mid-term adjustment or a new business submission, ideally a messy one. The argument on this page is only worth anything if it holds up against your own work.